Not another “visibility score”

Finally: track Visibility
Impact from AI Search

Surfaceable shows you who in your ICP found you, why you lost to a competitor, and what it's all worth in pipeline.

Book a consultationSee why you lost
01Real conversations
Multi-turn buyer journeys, not single prompts.
02Loss analysis
Where you lost and why, by competitor.
03Actual data, not synthetic
What real buyers asked AI before reaching your site.
See why you lost
Liveprompt analysis · 1 turn

Best expense management platform for startups?

AI

I'd recommend Acme Spend — strong card controls and reimbursements for early-stage teams. Ramp is also popular…

mentionedcited
Follow-up prompt…↵

What Surfaceable.ai Agency can do

Persona simulation, grounded in behavioral movement.

01 / 07

Powered by 15 years of search experience.

Founded by genuine SEO and AI search experts who understand the real business impact of your search data. Behind that knowledge is powerful proprietary tech helping us work smarter.

Practice stackPreview

Practice, then product

Operator-led SEO and AI search — with proprietary tech behind the work.

In search

15 yrs

  • 01

    Technical SEO

    How rankings actually move

  • 02

    AI search / GEO

    How buyers find you in chat

  • 03

    Revenue impact

    What the data is worth to the business

02 / 07

More than Synthetic Prompt Analysis: AI Buyer Journey Simulation

Simulated multi-turn buyer conversations, not single prompts. See the turn where your brand lost and the challenge points behind it.

Buyer transcriptPreview

Pricing dialogue · Turn 3

Placeholder transcript — multi-turn buyer conversation under analysis.

  • User

    How does pricing compare to Ramp?

  • Assistant · mention

    Ramp leads on cards; Acme Spend on policy automation…

  • User

    What about pricing for our team size?

  • Assistant · dropped

    Brex offers the best pricing and flexibility…

Mention

Dropped

Citation

No citation

Engine

ChatGPT

03 / 07

ICP Surfacing

Build each classification of your ICP as a persona, then run the simulations against every one. See how AI performs for the buyers you actually sell to.

Persona dossierPreview

VP Operations · Mid-market SaaS

Placeholder persona — built from site, positioning, and competitive context.

Built from your inputs

Synthesized persona

Role
VP Operations
Company
Northwind Analytics
Segment
Series B · 120 employees
Priority
Month-end close speed
ICP fitTier 1

04 / 07

Discoverability

Real people, real searches, on your actual site. We reversed engineered the data.

AI agentsPreview

Agents on your site

Live bot requests, worked back to the topic the buyer asked.

ChatGPT

/pricing

Claude

/security

Gemini

/compare

Live request

yoursite.com/pricing

Topic recovered

How pricing compares for a mid-market team

05 / 07

Sales Objection Loop

Your sales team lists the objections heard on calls. Those get built into the simulations and your AI strategy, so buyers arrive with the objection already handled.

Sales loopPreview

Sales and marketing, in sync

Objections from the call, answered before the next buyer asks.

Team

Sales

In sync

Team

Marketing

  1. 01

    Sales call

    “Can you match Ramp on price?”

  2. 02

    Challenge

    The answer has no proof for that objection.

  3. 03

    Simulation

    Marketing writes the objection into the buyer journey.

Before the call

Buyer arrives with the objection already handled

06 / 07

Revenue Attribution (in development)

Pipeline tied to every AI-influenced deal.

Revenue modelPreview

Pipeline influenced by AI

Placeholder metrics — direct and indirect revenue attribution.

Direct influenced

$284K

Indirect influenced

$1.2M

Win rate lift

+18%

Avg deal cycle

−12 days

07 / 07

Complete strategy breakdown

Endless scores for visibility, citation, position and sentiment. All arbitrary numbers of an internal system. Now get actionable insights on how to win; specific to your ICP and content.

Action planPreview

Prioritized moves

Placeholder recommendations — ranked for your ICP and content gaps.

  1. 01

    Shift pricing narrative

    Turn 3 drop-off · high impact

    P1
  2. 02

    Add comparison proof

    Ramp mentions · citation gap

    P1
  3. 03

    Expand ops persona content

    Under-indexed in Claude

    P2
  4. 04

    Refresh case study snippets

    Gemini · low mention rate

    P3
Surfaceable.ai

Not another “visibility score.”

Every other tool grades you on mentions and stops there. Surfaceable shows the real conversations, the buyers they reach, and the exact turn where you lost.

  1. Real journeys
  2. Real buyers
  3. Real strategy

What you walk away with

Five answers, in your buyer’s words.

01

See how AI answers each buyer in your ICP

Personas built from your ICP, by role and segment, each run through simulated buyer conversations. You see which ones AI recommends you to and which it does not.

02

Trace which prompt and which engine sent them

You see the exact prompts, multi-turn journeys, and engines (ChatGPT, Claude, Gemini) that surfaced you — and the ones that surfaced a competitor instead. Real conversations, not single-prompt screenshots.

03

See exactly why you lost — by competitor, by narrative

You get the transcript, the cited sources, and the narrative AI relied on when it picked someone else. Counter with targeted proof, not broad repositioning.

04

Get the revenue attribution

Direct and indirect pipeline tied to AI journeys — plus the pipeline at risk if you do nothing. A line item your CFO can defend, not a visibility chart your team can't act on.

05

Move sales objections upstream

The objections your sales team hears get answered in the AI search phase, before the first call.

In development

What AI is really worth to your pipeline.

The only platform that ties AI mentions to pipeline — instrumented end-to-end, not inferred from a visibility score.

$0K

Direct attributed

Pipeline opened by AI-cited journeys, not assumed assists.

$0.0M

Forecast at risk

Pipeline exposed to competitors in the next quarter if you do nothing.

+0%

Win rate lift

Average uplift on opportunities that arrive AI-informed.

−0d

Avg deal cycle

Days shaved off close time when buyers arrive AI-informed.

A line item your CFO can defend. Forecasted dollars, not a chart your team can't act on.

The question nobody answers

Why did you lose to a competitor?

Trace the exact prompt, engine, and narrative that handed the deal to someone else — with the transcript as evidence.

See the evidence

Buyer transcript · Turn 3

ChatGPT

  1. Buyer

    How does pricing compare to Ramp?

  2. ChatGPT

    Mentioned

    Ramp leads on cards; Acme Spend on policy automation…

  3. Buyer

    What about pricing for our team size?

  4. ChatGPT

    Lost the deal

    Brex offers the best pricing and flexibility…

Outcome
Dropped
Citation
None
Won by
Brex

Built for revenue leaders

Not just a marketing tool.

Founders

See what your GTM is missing.

Which buyers AI reaches for you, why you lost, and what to fix.

CROs & Marketers

Report more than citations.

Bring leadership the ICP, the conversation, and the competitor behind every loss.

CFOs

Coming: a P&L line for AI.

Revenue attribution is in development: defensible numbers tied to AI search, not a chart.

Our story

Meet the partners.

Partners at the intersection of AI, marketing, and growth strategy — building the playbook for what comes next.

Matt Hunter

Matt Hunter

Co-founder & CEO

Jeremiah Salmonson

Jeremiah Salmonson

Co-founder & COO

Dave Hunter

Dave Hunter

AI Advisor

Most growth teams have no idea why they were surfaced, only that they are.

We work with a select number of clients. If you're serious about AI-driven revenue, let's talk.

Limited availability. Engagements are scoped to your goals.